The Singer Sewing Machine Co. Program from the Coronation of Queen Elizabeth II
While she came to the throne on the 6th of February, 1952, the coronation of Queen Elizabeth II did not take place until the 2nd of June, 1953.
To celebrate the historic occasion, Singer hosted a viewing party at their shop located at 447 Oxford St. in London. We are delighted to have this rare and now significant official program from the event Singer hosted. The pamphlet details the order of the coronation service as well as Singer's timeline for the day. Their shop opened quite early that Tuesday, with hot drinks available starting at 6 a.m.; lunch was served and cards and reading materials were also available for additional entertainment. The Queen's procession was estimated to pass by the shop at 3:10 p.m.
It is not clear from the program who was allowed to attend this gathering, but it was possibly arranged for Singer's employees to enjoy.
The Coronation of Her Majesty Queen Elizabeth II 2nd June 1953
Today, the shop at 447 Oxford St. is occupied by a Dyson vacuum demo store.
Staff pictured from left to right: Trish, Shari, Rosanna, Christian, and Wendy Jo
Christian shared his archived discovery with The Featherweight Shop staff on the day of Queen Elizabeth's burial. We have all enjoyed sharing our memories of her reign, experiences of time in the United Kingdom, and even the historical significance of Queen Elizabeth's Providential connection to an era of united patriotism for liberty and freedom.